Platform index

Every fee, in context.

Reference estimates for ten popular platforms. Open a guide to see what the headline rate includes—and what it leaves out.

St

Payments

Stripe

2.9% + $0.30Straightforward card processing for online businessesPa

Payments

PayPal

3.49% + $0.49Familiar checkout with a more layered fee scheduleGu

Digital products

Gumroad

10% + $0.50, plus processingMerchant-of-record simplicity with a higher take rateEt

Marketplace

Etsy

9.5% + $0.45 est.Marketplace reach with several separate seller feesSh

Commerce

Shopify

from 2.9% + $0.30Own your storefront and trade fees for a subscriptionPa

Memberships

Patreon

10% + processing est.Membership infrastructure priced as a share of earningsFi

Freelance

Fiverr

20%Marketplace demand with a substantial seller commissionUp

Freelance

Upwork

10%A broad talent marketplace with a standard freelancer feeKo

Support

Ko-fi

5% + processing est.Flexible creator support with optional platform feesSu

Publishing

Substack

10% + processing est.Newsletter publishing with revenue-share pricingeB

Marketplace

eBay

13.6% + $0.40 est.Mass-market reach with category-dependent selling feesAm

Marketplace

Amazon

15% + $0.99 est.Huge buyer demand with plan, category, and fulfillment costsSq

Payments

Square

2.9% + $0.30 online APIOnline and in-person payments with clear per-transaction pricingLe

Digital products

Lemon Squeezy

5% + $0.50Merchant-of-record commerce with a simple global baseline